Case Study: IMTL Investments Limited How We Helped a B2B Marketing Agency Exceed Event Sign-Up Goals by 67% - Without Adding Headcount
“A seamless partner who handled everything from outreach to tracking, and consistently overdelivered. Their team made execution effortless.”
The Challenge
IMTL Investments was tasked with running a large-scale B2B outreach campaign to promote an enterprise client’s lead generation event. The client had a goal of reaching 300 high-fit participants through LinkedIn, but lacked the internal capacity to manage high-volume outreach across multiple accounts.
They needed:
Scalable outreach to 6,000+ contacts/month
Management across 12 LinkedIn accounts without inbox chaos
Timely reporting and follow-ups to improve campaign results
Without operational support, they risked underdelivering on key event KPIs — and burning internal resources in the process.They needed:
Our Solution:
We embedded our VA team as their outreach execution partner, handling daily outreach, inbox management, tracking, and performance reporting at scale.
Activities we supported:
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Reached 6,000+ contacts/month via 12 LinkedIn accounts
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Handled connection requests, follow-ups, and engagement responses
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Cleaned and monitored inboxes for timely replies
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Tracked response rates, sign-ups, and drop-off points
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Delivered weekly campaign reports with optimization feedback
This allowed IMTL to focus on client strategy, while we ran the backend engine.
Results & Outcomes:
With our support, IMTL’s event campaign hit its goal and smashed it. Their client experienced strong attendance, and the campaign became one of the agency’s benchmark successes.
qualified sign-ups generated (67% above target)
show-up rate from LinkedIn outreach-driven attendees
prospects reached monthly across 12 LinkedIn accounts
Real-time reporting enabled agile, data-backed decisions
“ I have been working with the HireVA team for the past 8 months, and they have been outstanding at all the tasks that I assigned to them, be it designing graphics, building a website, managing outreach, and managing data to track everything, etc. From the outset, the team has consistently demonstrated high competence and professionalism, ensuring our processes run smoothly and efficiently. I never had to wait hours to hear from them; they responded quickly, and the work received has always been more than I thought. The rework was done as per instructions and had a reasonable turnaround time. In conclusion, we want to give the team at HireVA a gold star for their hard work and would definitely encourage others to try their services. ”
- IMTL Investments Limited
Why This Worked ?
IMTL didn’t just need activity; they needed scale, clarity, and confidence.
We delivered execution, insights, and consistency without ever becoming a burden. This is what high-leverage VA partnerships look like.
Want Support Like This?
We’re your backend growth team if you’re running high-stakes campaigns and need scalable outreach, without hiring in-house.
