Case Study: Hang Massive How We Helped a Touring Band Run Seamless European Tours with End-to-End Virtual Support

“ We met once before starting the engagement. Since then, everything has worked so smoothly, we’ve never needed another meeting. ”

The Challenge

The Challenge Hang Massive is a European band that tours across the continent twice a year. With each tour came a growing number of backend responsibilities that distracted the band from what they do best — performing.

They needed a trusted support partner to take ownership of:

Daily ad spend tracking and ticket sales reporting

Shopify order processing and inventory updates

Coordinating with venues and managing hotel bookings

Responding to fan messages and customer support inquiries

Creating promotional materials for events

They were looking for a long-term solution, not more people to manage.

Our Solution:

Our Solution We became Hang Massive’s behind-the-scenes operational team — fully remote, fully reliable, and deeply embedded.

Activities we supported:

  • Tracking daily ad spend and ticket sales to calculate cost-per-ticket
  • Shopify store updates, order fulfillment, and shipping oversight
  • Responding to customer queries via email, Instagram, and Meta ad comments
  • Booking hotels and arranging travel for each tour stop
  • Creating graphics, banners, and short-form ad videos
  • Preparing weekly reports and handling ad hoc requests

All tasks were handled proactively, without requiring micromanagement or back-and-forth.

Results & Outcomes:

Over 3 years, we’ve helped Hang Massive deliver consistent, high-quality experiences for both fans and internal stakeholders — contributing an estimated 150–250 hours of virtual assistant services per tour and over 1,000+ hours of support in total.

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international tours executed with full backend support

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hours of virtual assistant support delivered since 2022

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years of uninterrupted service — no recurring check-ins needed

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Shopify fulfillment accuracy and live ticket tracking daily

“ The entire backend — from ads to travel to customer messages — runs without us having to manage it. It feels like we have a full operations team, without needing one. They’ve helped us stay focused on the music, while everything just happens behind the scenes. ”

- hang massive

Why This Worked ?

Why This Worked Because Hang Massive didn’t need more tools — they needed a partner.

We became their remote operations team, consistently delivering support across every touchpoint their audience interacts with — while they stayed in performance mode.

Want Support Like This?

 If you’re running tours, managing eCommerce, or juggling creative and customer tasks — we’ll handle the backend so you can focus on your craft.